Create New Acquisition Campaign

Multi-Rail Distribution Setup

Configure financial product parameters, select omnichannel routing, and assign specialized AI Sales Talents with dialed voice profiles.

Draft Autosaved 14:02:18

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Step 1 Product & Rail

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Step 2 Omnichannel Routing

Step 3 • In Focus Talent & Voice Studio

Step 4 Compliance Boundary

Step 5 Budget & Launch

Product & Underwriting Rail Context

Validated against OJK Sandboxing Regulation POJK 13/2018

Campaign Code & Title

Livin' PayLater Gadget Surge Q2

ID: CAMP-MNDR-2025-084B

Product Vertical & Sub-Type

Consumer Credit & Revolving BNPL

Credit Limit: Rp 1,500,000 – Rp 25,000,000

Partner Bank API Rail

Bank Mandiri Core Lending API v2.4 Prod-Ready

Target Underwriting Persona

Tech & Lifestyle Seekers (Ages 21–35, Jabodetabek & SBY)

Min. monthly payroll index: Rp 4.5M

Omnichannel Distribution Matrix

Content rails (top of funnel) → Conversation rails (closure) → Bank Mandiri API deep-link (signup)

100% Ingress Synced

Content Publishing (Top of Funnel · Auto-Posted with Aisyah's Face + Voice)

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TikTok Reels

Auto-post · surge slots

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Instagram Reels/Story

Auto-post + comment reply

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Facebook Video

Auto-post + DM reply

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Telegram Channel

Reels cross-post

Conversation Rails (Mid/Bottom of Funnel → API Handoff)

PRIMARY · CLOSURE

chat WhatsApp Chat

Per-talent dedicated number. All Q&A, product deep-dives, and Bank Mandiri signup API deep-link handoff happen here. This is where closure lives.

+62 812-9876-5432 Aisyah's dedicated line

Meta Cloud API · Enterprise BSP · 450 msg/s

OPTIONAL · CONSULT

phone_in_talk WhatsApp Business Calling

Shared admin voice line, triggered by interactive "Konsultasi via Telepon" button inside chat. Voice reassurance only. Never signup, never data collection.

+62 822-1188-2089 Shared voice consult admin

Meta Graph API + WebRTC + OPUS · TTS 164ms

smart_button Interactive Call Template · TTL 30 min

Meta-approved · sent inside chat when Aisyah detects hesitation signals

Aisyah · via WhatsApp Chat

Still have questions? Let me walk you through it on a quick call — free, no forms needed on the call ✨

Expires in 30 min · Free · WhatsApp Business Calling

Signup & Data Collection (Bank-Side · Not Livestar)

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Bank Mandiri Livin' API · Deep-Link Handoff

When consumer is ready to apply, Aisyah sends the Livin' app / KYC web deeplink. All personal data collection, e-KTP upload, income verification, and underwriting happen in Bank Mandiri's own systems. Livestar listens for the webhook confirmation to trigger commission attribution — zero PII touches our LLM context.

livin.co.id/apply?ref=aisyah-camp84B

AI Sales Talent & Voice Profile Assignment

Allocate trained digital bankers, fine-tune conversational pacing, and enforce tone parameters.

Primary

Aisyah Farhana

verified Tier-1 Sales AI

Assigned Role: Lead Conversationalist & Inbound Objection Specialist

BNPL Conversion: 14.8% ↑ 38% CSAT vs Outbound OJK Compliance: 99.98%

Tune in Voice Studio arrow_forward Voice Model ID: LIV-IDN-JAKTUE-42T

graphic_eq Active Voice Profile: Jakarta Gaul Consultative (v4.2 Turbo)

Neural Neural Vocoder: 48kHz HD Synthesizer

Pitch Adjustment +0.80 st (Warm/Bright)

Speech Cadence 1.05x (Engaged Pace)

E2E Voice Latency 164ms (Sub-200ms)

Empathy Resonance 92% High Attunement

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Fallback

Bunga Salsabila

verified Tech Spec Specialist

Assigned Role: High-Ticket Tech Hardware & Specs Closer

Voice: Tech Consultative & Gadget Native (v4.0) Pitch: 0.0st Cadence: 1.00x 162ms

psychology Autonomous Conversational Rules for Gadget Campaign

Dynamic Code-Switching ✓

15% Jaksel/English FinTech vernacular blend when presenting gadget specifications and interest breakdown.

Enforced (Native Tone)

Autonomous OJK Interlock ✓

Auto-injects verified OJK license reassurance if prospect asks about safety, data privacy, or illegal pinjol risks.

Zero-Tolerance Legal Shield

Barge-in VAD Window ✓

120ms ultra-low latency response window. Immediately yields speaker floor when customer cuts in or objects.

120ms Human Cut-in Reflex

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Product Knowledge Injection

Same persona clone, your product knowledge. Injected per campaign via RAG — the talent's voice, face, and tone stay identical; only the product story they tell adapts.

4 knowledge sources indexed

picture_as_pdf Product Catalog PDF

Indexed

livin_paylater_gadget_2026_q2.pdf · 48 pages · Interest rates, tenors, limit tables, product T&C

Chunks: 312 · Last sync: 14:02

quiz Customer FAQ & Objections

Indexed

142 Q&A pairs · Pre-approved answers for common consumer objections · Approval rate 99.2%

gavel Compliance Handbook (POJK 13)

Indexed

Mandiri disclosure clauses, mandatory phrasing, prohibited terms — hard-locked pre-generation

database Live Rate & Limit API

Streaming

Mandiri Core API v2.4 · Real-time customer limit, interest rate, tenor availability per lead session · 4ms latency

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How it works: Aisyah's cloned persona (v4.2 Turbo) stays the same across every brand — same face, voice, cadence. This campaign's product catalog is embedded as retrieval context so when consumers ask "what's the interest rate?" on TikTok comments or WhatsApp DMs, Aisyah pulls the answer from Bank Mandiri's live rate API rather than her general knowledge. When the campaign ends, this product knowledge unloads — the clone reverts to persona-only until the next brand injection.

Voice Profile Audition

24kHz Opus Raw

Live synthesized audition rendering Aisyah Farhana's active acoustic model against campaign prompt.

mic Active Model: Aisyah (v4.2) 00:04 / 00:12

Natural MOS: 4.92 / 5.0

Simulated Customer Dialogue

person Prospect (Instagram DM / WhatsApp)

“ if mau ambil iPhone 16 the interest berapa dan is it safe?”

smart_toy Aisyah (Synthesized Voice Response) 164ms

“Hi there! Bunga Livin' PayLater flat 1.42% per bulan, dan pastinya super aman karena Bank Mandiri terdaftar & diawasi langsung sama OJK. Mau aku bantu hitung simulasi cicilannya sekarang?”

verified_user OJK Statutory Boundary Verified (PoJK 13)

TTS Ingress 164 ms

Natural MOS 4.92

Compliance 100%

Acquisition Forecast

Q2 Model Proj.

Projected Qualified Leads 32,500 / month

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Projected Disbursed GMV Rp 24.5 Miliar ↑ +31.4% vs Standard Inbound

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Blended Target CAC Rp 28,500 -45% vs Outbound Telemarketing

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Zero-PII Sandbox Sandbox Active Voice inputs are scrubbed of NIK and card details before model tokenization.